Route 01 Managed
We run it for you.
We run your loyalty program end to end: strategy, app, campaigns and reporting, tuned to guests in Detroit and across Michigan.
Managed loyalty
MI · Detroit · ET
Michigan
Detroit's comeback has created one of the most exciting dining cities in the Midwest, while Grand Rapids, Ann Arbor and Traverse City add beer, college and lakeside trade. Michigan guests are loyal and proud of their local spots.
(01)Loyalty in Michigan
Hospitality loyalty and white-label apps in Michigan
Serving Detroit, Grand Rapids, Ann Arbor, Traverse City and Lansing, and venues across Michigan in the Eastern Time zone.
- 01
Detroit revival
New restaurants and bars in Corktown and Midtown need to build a base fast. Founding member offers help.
- 02
Beer City
Grand Rapids breweries suit mug clubs, memberships and tap-room rewards.
- 03
Lake summers
Traverse City and the lakeshore fill in summer. Return-visit offers and gift cards extend the season.
(02)Cities and regions
Where we work in Michigan.
Detroit
Corktown, Midtown, downtown and Eastern Market.
Grand Rapids
Beer City USA with a growing food scene.
Ann Arbor
A university town with a loyal dining crowd.
Traverse City
Wine, cherries and lakeside summer dining.
Lansing
The capital with a college and government crowd.
(03)Two routes in Michigan
Route 02 White-label
License it under your brand.
Put the platform under your brand and roll it out across your restaurants, bars, hotels or a multi-venue group in Michigan.
White-label platform(04)Questions
Loyalty in MI, answered.
Can breweries run mug clubs in the app?
Yes. Paid memberships, mug club perks and tap-room rewards all run in one branded app.
How is pricing set?
Pricing is quoted in USD. Managed programs are scoped to your venues, and white-label licenses are priced by modules, venues and brands.
Does this work for independent restaurants and bars?
Yes. Web loyalty and the Builder add-on let smaller venues launch without a bespoke app build.
Nearby in Great Lakes & Midwest
All states
- ALAlabama
- AKAlaska
- AZArizona
- ARArkansas
- CACalifornia
- COColorado
- CTConnecticut
- DEDelaware
- FLFlorida
- GAGeorgia
- HIHawaii
- IDIdaho
- IAIowa
- KSKansas
- KYKentucky
- LALouisiana
- MEMaine
- MDMaryland
- MAMassachusetts
- MSMississippi
- MOMissouri
- MTMontana
- NENebraska
- NVNevada
- NHNew Hampshire
- NJNew Jersey
- NMNew Mexico
- NYNew York
- NCNorth Carolina
- NDNorth Dakota
- OKOklahoma
- OROregon
- PAPennsylvania
- RIRhode Island
- SCSouth Carolina
- SDSouth Dakota
- TNTennessee
- TXTexas
- UTUtah
- VTVermont
- VAVirginia
- WAWashington
- DCWashington DC
- WVWest Virginia
- WYWyoming
Talk to us about Michigan.
Tell us about your venues in Detroit or across Michigan and we will model the opportunity in USD.